Content Creation & Strategy

We help companies and brands find their voice and make it resonate. From content strategy and tone of voice establishment to hands-on copywriting, we create clear, compelling messages that connect with the right audiences and support your business goals.

Our team manages the entire content lifecycle, including content creation and content management across your brand's channels. We produce SEO-driven blog articles, product marketing content and thought-through case studies designed to inform, engage and convert.

By combining creativity with data-driven performance, we ensure every piece of content is tailored to your goals and needs, and deliver exactly that. Whether you need ongoing content support or targeted campaigns, we deliver structured, high-quality content that strengthens visibility, builds trust and drives growth.

Your brand, Projected.

Our Content Creation & Strategy services

Testimonial

Sam and his team at Projected delivered standout creative development, key photography and final assets for Bondi Sands' UK summer campaign, including the Waterloo Station takeover. They captured vibrant, sun-safe moments that felt both aspirational and genuinely authentic. Working with them was an absolute pleasure from start to finish, and their work brought the sunscreen message to life in a way that truly resonated with a UK audience, elevating the brand's presence and impact throughout the season.

Holly Dove, Bondi Sands

Latest work

Visual Identity And Corporate Communications For L'OCCITANE Group's B Corp Certification.

Working closely with L'OCCITANE GROUP's global communications department, we produced a series of corporate films encapsulating the Group's business culture, mission and people. Documenting the Group's story, people and practices from the ground up was an extensive project. We provided film teams and managed locations in 5 countries across 3 continents over a period of 9 months. Part of the project involved creating dynamic, behind-the-scenes portraits of the Group's (and brands') incredible employees going about their work in multiple global locations. A particular highlight was the production of the Group's B Corp celebration campaign. As an agency, we worked closely with the Group Global Communications department in the lead-up to their B Corp certification. The campaign focused on the employees who worked tirelessly to make the dream of achieving B Corp certification a reality and served to educate and enlighten all teams about the ongoing commitment to maintaining B Corp certification.

2 min read

Integrated Creative Production For Tangle Teezer's Global Brand Communications (UK & Europe)

The Projected team was appointed to provide strategic creative direction and end-to-end film and photography production for Tangle Teezer's global hero campaign. Working in close partnership with internal brand and communications teams, we delivered a scalable content system designed for consistent deployment across UK and European markets. The brief required rigorous production governance, complex stakeholder coordination and absolute consistency across channels. By integrating film, photography and post-production under one team, we reduced duplication, improved efficiency and ensured creative alignment across paid media, retail communications and owned platforms. The campaign we created for Tangle Teezer strengthened brand coherence, delivered long-term asset value and provided a flexible content library that continues to support regional marketing, PR and social media teams across the UK and Europe.

2 min read

Creative Concept And Production Of An Out-Of-Home Videography & Photography Campaign For Bondi Sands

Back in Summer 2020, Bondi Sands commissioned Projected to conceptualise and produce an OOH (out-of-home) videography & photography campaign for their Waterloo Station takeover. The narrative focused on the ups and downs of a wet British summer. Our team proposed the creation of a stylised composite world, shooting model plates in the studio and creating backdrops from a montage of typical British scenes captured across the UK. Due to global events, summer 2020 didn't really happen. This was probably for the best as the campaign was designed around bad weather and ironically 2020 was one of the driest and hottest on record. The Bondi Sands concept we created encapsulated our broad skillset and creative capabilities around videography, photography, branding and product + campaign launches. Projected designed and produced the campaign from start to finish, from ideation and concept to casting, styling, film and photography production, animation and graphics. All assets were versioned for display on billboards, bus stops, walkways and video screens throughout Waterloo station — one of London's busiest terminals.

2 min read

Art Direction, Creative Consultancy And Lifestyle Editorial Photography For Fora's Creative Refresh And Visual Rebranding

Projected was briefed to reimagine what a stylish work place looks like and to create an aesthetic that would appeal to entrepreneurs and creatives alike. What was needed was, essentially, a complete rebranding and thorough creative refresh of Fora Space to reach new audiences and expand its current customer base via high-quality, design-led content. Our creative proposal consisted of an editorial style treatment that included exquisite styling and wardrobe and highly posed models creating an aspirational 'curated' aesthetic that elevated the look and feel of the workplace and those working within it.

1 min read

Work with us

Get in touch via the contact form or drop us an email. Be seen, be Projected.