Content Strategy, Social Media Management & Design And Creative Corporate Communications For The Beauty Industry Distribution Company Discovered Brands

In September 2025 Projected was hired by the beauty distribution company Discovered Brands to completely change and reset their social media presence, particularly focusing on LinkedIn as a key channel for employee advocacy, B2B communications and lead targeting.

Following a successful LinkedIn relaunch and excellent engagement results, our partnership with Discovered Brands quickly expanded to include Instagram as a second social media platform, as well as further LinkedIn management and support, particularly Founder profiling on the platform.

In just four months of working together, we've achieved substantial growth both on LinkedIn and Instagram, fostered a loyal community, created high-quality, design-led social media design assets and templates focused on brand consistency, established a tone of voice and cemented Discovered Brands' position and authority as a leader in the beauty distribution industry in the UK and Europe.